Episode 41: Bootstrap Your Brand

how to choose brand colors

I’m back after a bit of a hiatus with my very first solo episode of Photo Field Notes! Today I’m talking about how to bootstrap your brand—how to create all of your branding elements (logo, color scheme, fonts, website, packaging, etc.) without spending a fortune and going into debt.

To go along with this episode, I’ve put together a one page resource guide with my favorite resources for inexpensive branding elements. You can download it here:

get the free resource guide: bootstrap your brand

Topics From Today’s Show:

  • How I use Pinterest to understand my ideal client
  • How to create a logo for your photography brand without spending a fortune
  • Using fonts in your brand
  • How to find color palettes for your brand
  • Putting together your brand packaging
  • Where to find templates for building your website quickly and inexpensively
  • How to handle tech support for your business website
  • What you choose to wear in front of clients
  • Presenting your brand in social media

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