Episode 34: Vickie Black on Standing Out in the Senior and Teen Market

Vickie Black: photographing seniors

Vickie Black and her husband, Jeremy, have been self employed for years, so it wasn’t a huge leap for them to start a photography business together. The leap came later, when Vickie decided that she wanted to drop weddings to specialize in senior and teen photography.

A few topics from today’s show:

  • Letting go of a lucrative market (weddings) to specialize.
  • How Vickie and Jeremy got into schools for senior photography.
  • Creating a model program (Vickie had 60 teens apply for her latest program).
  • Creating unique experiences for clients—from pre-session consultations to makeup to the shoot and afterward, including a charity fashion show for her teens.

Check out some of Vickie’s photos from a Footloose themed photo shoot that she did with her models, and be sure to check out her website and follow her on Instagram.

Jeremy also runs Rockology, a rock “school” for kids and teens.

Vickie Black: Photographing Seniors vickie_and_jeremy_senior_photography_0002 vickie_and_jeremy_senior_photography_0003 vickie_and_jeremy_senior_photography_0004 vickie_and_jeremy_senior_photography_0005 vickie_and_jeremy_senior_photography_0006

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