Ethan Painter, founder of Ethan Painter Photography + Films, is a local friend of mine and a huge part of our local photography community. In today’s podcast, we’re talking about how to start incorporating video into your business—both as a hybrid service to complement your photography and as a way to market yourself and stand out.
Topics From Today’s Show:
- Why should I offer video in my photography business?
- Offering hybrid video and photography.
- Gear for hybrid video (should you buy new gear or work with what you have?
- Using video in social media (marketing your photography business with video).
- How to use Instagram Stories to market your photography business.
- Using video in paid advertising.
Recommended Video Products (This list contains some affiliate links—if you’ve enjoyed listening to the podcast, consider ordering through the following links to support the show):
- Sony a7S II
- Sony Alpha a6500
- Zoom H1 Recorder
- Rode Video Mic
- Matchstick Microphones
- DJI Phone Camera Gimbal (Fun for social media videos)
- Zhiyun Crane 3-Axis Handheld Gimbal for DSLR & Mirrorless Cameras
Other Useful Tools:
Check out some of Ethan’s work below, and be sure to follow his latest work on Instagram.
